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Work with me at Skin Contact Studio
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✿ I'm an independent strategist consulting on growth through brand, narrative, content, and creative operations. I love working with teams who are unafraid to take a stance. Could you be my next partner?
✿ I'm an independent strategist consulting on growth through brand, narrative, content, and creative operations. I love working with teams who are unafraid to take a stance. Could you be my next partner?
✿ I'm an independent strategist consulting on growth through brand, narrative, content, and creative operations. I love working with teams who are unafraid to take a stance. Could you be my next partner?
✿ I'm an independent strategist consulting on growth through brand, narrative, content, and creative operations. I love working with teams who are unafraid to take a stance. Could you be my next partner?
Or you can sign up for hyperdisciplinary, my monthly newsletter read by NYT, Discord, Google, Adobe, Publicis, Ogilvy, & many indie operators ♥
How might we work together?
For founders & brand, marketing, and editorial leaders
✦ Sharpening your brand narrative ✦ So users, customers, and investors just get it and become co-evangelists. And of course, equipping them to do so in a consistent tone of voice.
✦ Building beloved and profitable editorial platforms ✦ Show how brand and content strategy nets higher returns at lower risk (hi, CFO), and empower the team through exec & employee thought leadership (hi, Chief People Officer).
✦ Modernizing creative operations ✦ Build the systems to free the work. Like — improving reporting infrastructure and comms, running an AI diagnostic, and training on usage and governance.
For studio & agency leaders
✦ Advising on strategy for both clients and the studio itself ✦ Think embedded support on key accounts, and defining templates and repeatable processes to win new business and deepen existing partnerships.
As seen on TV
“I knew we had to work with Vicky from my first meeting with her, but I couldn't have begun to imagine how impactful her work with us to build a sharpened narrative strategy would be. Not only does Vicky have an incredible skill for creating a comfortable, creative environment that encourages organic, thoughtful feedback from users and team members alike, but her ability to aggregate soft data like user quotes, a founder's abstract vision thoughts, and the things that make our brand tick into a cogent and impactful narrative strategy is truly remarkable.”
Jennie Moser, Stagetime CEO & Founder
"If you're trying to elevate the role of content and brand in your organization, I can't think of a better follow than Vicky Gu, who not only has the chops from a skills perspective but is also a wicked. good. writer."
Deborah Carver, Founder/Publisher of The Content Technologist
"Vicky Gu is NOT here to play"
Vimeo Marketing
But who are you really?
Here's my LinkedIn. Find my writing here and my working principles here.
My experiences span advising the Fortune 500 • exited startups • Health & Human Services / IDEO • and many wonderful studios like Polygraph and Oyster Sunday.
Book a call below or email me at vicky [at] skincontact.studio.
Here's my LinkedIn. Past partners span the Fortune 500 • exited startups • and many wonderful studios like Polygraph and Oyster Sunday.
Book a call below or email me at vicky [at] skincontact.studio.
Here's my LinkedIn. Past partners span the Fortune 500 • IDEO • exited startups • and many wonderful studios like Polygraph and Oyster Sunday.
Book a call below or email me at vicky [at] skincontact.studio.
© 2025 Vicky Gu